Category: Business owner

Robert Hattin: ProVantage Automation, CME

Rob Hattin
Rob Hattin

Robert Hattin

CEO, ProVantage Automation Corp

Chair of the National Board of Directors, Canadian Manufacturers & Exporters (CME)

About ProVantage Automation

An engineering firm that designs and builds automation control systems to improve manufacturing

We don’t make the widgets. We create the machinery that makes the widgets.

The concept was formulated over pizza and beer

19 months old

About Canadian Manufacturers & Exporters

Association, resource and advocate for manufactures and exporters

The first chairman was John A McDonald (first Prime Minister of Canada)

The role as Chair is a volunteer position

Passions of Rob Hattin



Fast Cars

Super Tuscans (fine wine)

Heavy Manufacturing

On Canada and Canadians

No one goes destitute in Canada  by failing in business.

It’s hard to fail in Canada.

Canadians need to participate more in global markets

There is a skills shortage in Canada

A concern is about Canada’s place in the industrial global market

Three parts to innovation




Three keys to success



Be authentic


We made a plan. It turned out to be crap but it gave us the discipline to find other opportunities

Other insights from Rob Hattin

A CEO has a 10 year effective life

The Brand means a lot but it’s the people that really make the difference

We need more women in manufacturing especially in leadership roles

Innovation is meaningful change and Canadians need to get off their butts to innovate

The world is your oyster and the world is going to chew you up

You have one chance at ethics – don’t screw that up

Entrepreneurs, you need to nurture your health and relationships. Remember that while working those late nights.

You need to become number one at what you do

It has to be fun


More information about this guest

ProVantage Automation

Rob Hattin in Hamilton Business

Canadian Manufacturers & Exporters Association

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Ron Foxcroft, Fox 40 & Fluke Transport

Ron Foxcroft
Ron Foxcroft

Insights from this inteview with Ron Foxcroft

About Ron Foxcroft

Wears at least three hats

Chairman & CEO Fluke Transport
Chairman, CEO and Founder Fox 40
Professional Basketball referee

Kicked out of high school

Trained to become a basketball referee
Paid 75 cents to referee his first game and told that he was lousy and would never make it as a referee.

Ten years later he refereed the basketball Olympic game

If you want to be respected, learn to listen.

Fluke Transport

Fluke Transport is the most challenging hat he wears. Trucking is not for the faint of heart. It is high volume with low profit and fraught with complications. It depends on people and trucks – both which occasionally break down.

I knew nothing about trucking before I bought the trucking company

How did he buy Fluke Transport with no money?
How did he add 20 trucks with no money?

Everybody has a hot button – a deal making button. It’s something other than money.

Entrepreneurs and Business Success

I didn’t want to work for a dumb boss.

Hire people smarter than you

No such thing as raw inborn talent. Entrepreneurs learn and grow. They are built.

My entrepreneurship qualities:
Drive to success
Fear of failure

Challenges are speed bumps. I had to practice overcoming speed bumps
Failure is a learning experience

My business approach was simple – revenue must exceed expenses

I’m 68 years old and work 100 hours a week. But it’s not work because its fun.

Contacts are everything. That’s why community involvement is important. Every person I meet is smarter than me in something.

When you work 20 hours a day it’s amazing what good luck comes your way.

You can buy a business even if you don’t have any money.

You need a business plan and a plan B and Plan C

You need a stable of mentors

You can’t be a winner without a team

Sometimes you have to have Onions

About Fox 40

The Fox 40 whistle is sold in 140 countries

The Fox 40 whistle was conceived out of frustration with the existing product

In Canada they don’t like change. We were selling in 35 countries before we sold any in Canada. The first Canadian customer commented that “I read about you in Sports Illustrated. If the Americans like you, it must be good.”

The whistle is sold in sports, marine and personal safety markets


More information about our guest

Fluke Transport

Fox 40

Canada Basketball

Hamilton Community Foundation

McMaster Alumni Gallery


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Stephanie McLarty, CEO REfficient

Stephanie McLarty, CEO REfficient
Stephanie McLarty, REfficient

Stephanie McLarty is CEO and Founder of REfficient

Insights from this interview with Stephanie McLarty

There was a problem that launched this new business

About REFficient

Reduce, Reduce, Recycle

An online marketplace for companies to buy telecom and AV equipment

They can shop for deals in the excess inventory of other corporations

Benefits to participants

Buyers can buy equipment at reduced costs

Sellers free up storage space and gain income

Useful resources are kept out of landfill

Sellers receive certified statements about their environmental performance

Most equipment comes with warranty

About Stephanie McLarty

Graduated from an Arts & Science program – that taught her to connect the dots

Masters in Peace and Conflict with intention to work for UN but that training helps manage people in business

Got first job because a friend on the inside recommended her

Asked lots of questions to learn the job

Enjoy speaking with customers

Working and travelling in Thailand and India challenged her to think differently

Continues to take courses on personal and professional development

Other Insights from this interview with Stephanie McLarty

Shipping was a problem so we introduced Shimple – Simple Shipping – we learned how to ship and calculate all costs – and we make money with this service

Learned how to run a business and to market and that is more important than the technical part

Trend in business of being a good company – sustainability is important

Key for startup business is deciding where to focus your limited resources

I was afraid

Excited and nervous in early state – suffered at least five nights of no sleep

In early days – fake it till you make it

Don’t try to get it perfect before you launch

Media attention was a nice to – not a must do

Tips for others

Grow yourself – that will help you grow your business

Try – in spite of your fears

Put support structures around you

Sleep, eat well, and connect with friends and family

Learn more about the company – REfficient

Read about REfficient in Business Week

Watch video interview with Stephanie McLarty on NewsClip TV

Click below to listen to or to download this interview with Stephanie McLarty on Business In Motion.


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James Burchill, Business Fusion Marketing

James Burchill
James Burchill

James Burchill is CEO, Business Fusion Marketing and Founder of the Social Fusion Network.

About James Burchill

“C” Level Management Expertise

Prior to starting his own company, James was Vice President of IT & Consulting for an international management and recruiting firm in southern Ontario. There he lead numerous multi-million dollar development projects and managed a team of more than a dozen skilled web programmers and designers.

Internationally Traveled

Born in England and now a Canadian citizen too, James has lived in Europe, Africa and Australia and along with credentials in public speaking, psychology, communications, automation and technology, James is a certified Neuro Linguistics Practitioner. He learned the craft of penmanship at England’s prestigious London School of Writing. James is a former member of Mensa (the high IQ society) and has the little badge somewhere to prove it…

Insights from the interview with James Burchill


It’s the People

Technology changes quickly and often and people mistakenly obsess on the technology

Instead they should start with the core of communication and that is people

It’s not about the technology, its how you can use it to connect at a richer level

We are a social species, we want to connect

Psychology is more important than technology 

As a species we do not share information unless it has survival value. We remember information and stories that helps us survive.

Small Business

Small business often sucks at marketing

Small business is seduced by the glitter of big corporate brands 

They need to connect with their marketplace

A market is a conversation and it moves 

Small Business and Social Media 

Be authentic, reveal a flaw

Imperfection is attractive 

Important to market on multiple channels

Combine old school face-to-face marketing with Social Media for best results 


Social Fusion Network

I held an event that hosted over 500 people using Social Media to attract them 

There are many networking groups – why dare to start another one?

We work on the Freemium model – making money from advertising 

This started as an experiment and now has seven chapters

I wrote a business plan after we generated serious buzz, but the plan predicted failure 

Look at business that is different from yours and steal ideas for your business.

Related Links

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Better Business Conversations

George Torok - host of Business in Motion on 93.3 CFMu
George Torok – host of Business in Motion on 93.3 CFMu


Business Conversations

On this special show George Torok talks about how to deliver better Business Conversations

Important Insights from this radio show include:

Why are Business Conversations important to you and how might you use them?

  1. Selling
  2. Promotion
  3. Networking

The most important conversations are face to face.

Listen to examples of bad conversations and how you can avoid these mistakes.

A critical starting point is to ask yourself, “What is the action that you want to be the result of this conversation?”

Listen in on a networking meeting gone bad.

How long should you talk?

What is more important than talking?

Are you clarifying the important points of your message?

Listen to what one president did to deliver a $10M conversation.

What are the three elements to successful Business Conversations?

What do people want more than information?

What should you do about adverbs?

How can you grab the attention of your audience?

Click below to listen to or download this radio show.

Business Conversations with George Torok

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Jim Estill – Zero to $2 Billion

Jim EstillJim Estill – Zero to $2 Billion

Jim Estill was CEO of Synnex Canada at the time of this interview (June 2008). Synnex Canada with sales of about $2 billion is a distributer of computer and electrical products. Jim started EMJ Data from the trunk of his car in 1979 and grew sales to $375 million 25 years later when he sold to Synnex Canada and became the CEO.

Interesting facts about Jim Estill

  • Started a painting business while in high school
  • Author of the book, Time Leadership
  • Started his CEO blog in May 2005
  • Marathon runner

Insights from this interview

Started selling from the trunk of his car because that’s what he had at the time

A growth maniac – set and revised sales goals at $100M to $200M to $500M

There is a right business opportunity for everybody of every size

For selling – “no” means “not now”

Every strength is a weakness and every weakness is a strength

Being healthy is a good time management tool

Hire for cultural fit and integrity

Seek out successful people to learn from them

Start, do it, build momentum.  Success breeds success

Fail often, fail fast, fail cheap.  I want to have failures because it means I’m stretching


CEO Blog: Time Leadership

TEDx Talk

Forbes Article about CEO blogging

Computer Dealer News on Jim’s departure from Synnex

Jim Estill at CanRock Ventures


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Alan Bottomley – Ownership Thinking

Alan BottomleyAlan Bottomley is a Business Coach and an Ambition Facilitator. He is a principal with The Achievement Centre and a champion of OwnerShip Thinking.

About Alan Bottomley

Alan graduated with an Engineering degree in Geo-physics then obtained his CA which led to a 31 year career as a partner with Price Waterhouse Coopers. With a solid education in working with “things and numbers” Alan reached an epiphany when he started to manage and lead people. He discovered his passion for working with people.

That same analytical mind that enabled him to understand the intricacies of engineering and accounting helped him address the challenges of understanding, managing and leading people.

Insights from this interview

Ownership Thinking is a methodology of encouraging employees to think and act like owners.

Compare the list of things that owners think about to what employees think about. They are different but not in conflict.

Implementing OwnerShip Thinking in a company results in both dramatic culture change and improved profitability within two to four hours.

The first major obstacle is for the business owner to give up control and reveal important information to the employees.

The second major obstacle is for the employees to realize that they aren’t being punished. They are simply invited to identify problems and opportunities.

Most problems are caused by management.

3 criteria for a company owner to participate in OwnerShip Thinking

  1. The owner must be a caring person
  2. The owner must be able to recognize the potential within others.
  3. There must be discipline within the company to implement.

Advice for startup entrepreneurs

  1. Be caring because this sets the culture
  2. MUST have fun (This one is critical for the next point)
  3. Establish highly visible expectations of performance


Alan Bottomley on Linkedin

The Achievement Centre

OwnerShip Thinking


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David Wojcik, Steps for Success

David WojcikDavid Wojcik, President of Steps for Success – a coaching service for business owners who have hit Stagation – and Host of TV show “In Business”.

David is an entrepreneur who has started at least six businesses. Many of them were successful – yet he learned most from the ones that failed.

He opened a restaraunt because he loves to cook – but that wasn’t enough to succeed in that business. There’s a world of difference between cooking for a bunch of friends and cateering a wedding.


Insights from David Wojcik

Started his first business at age 15 because he was too young to get a job

Do something that no one in your neighbourhood is willing to do

You might need to wash your hands of bad staff and bad clients

Successful people don’t know how to give up

The business is the baby for the entrepreneur

Research your competition


David Wojcik is host of Biz TV Canada

David Wojcik is host of In Business on Rogers TV

David Wojcik on Linkedin

Listen to or download this interview below.

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Public Speaking Myths & Lies

Public Speaker George Torok
Public Speaking Myths and Tales

Your host, George Torok, exposes the common and damaging myths and lies about public speaking. Too many lies are spread in the form of “advice” that hurt your speaking performance. George Torok exposes the lies, reveals the truth and tells you what to do to be a better public speaker.


Some of the lies that George will expose and help you with:

  • Be humble during your introduction.
  • Start your presentation with a joke.
  • When you get nervous, stare at a spot on the back wall.
  • When you get nervious, imagine the audience in their underwear.
  • Don’t sweat the small stuff.
  • Dress casual.
  • Too much practice will make you look un-natural.
  • Apologize when you make a mistake.
  • Be sure to look serious.
  • Tell them everything you know about the topic.

Lies – all of them. Listen to discover why and what to do instead.

George reveals 15 top myths about public speaking. When you listen you might notice that number seven was left out. It’s a big one and will be covered another time.

Check out the free presentation resources here

Find answers to your questions about public speaking here


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10 Tips to Make 2012 More Productive & Profitable

10 Tips for 2012 from GeorgeTorok

George Torok, the host of Business in Motion, kicks off the New Year by offering these Top Ten Tips to Make 2012 a More Productive and Profitable New Year.

Here is a summary of the top ten list.

1. Fail Fast, Fail Often and Fail Cheap

Be willing to make, and learn from, your mistakes. Treat mistakes as part of the growing process – not an end. Think ahead by limiting the cost of possible failures. This tip is courtesy of Jim Estill.

2. Be Clear on Your Purpose

Why are you doing this? Ask that question of yourself more often before you invest your time, money or effort. Clarify the purpose of each meeting, promotion or decision before you commit.

3. Fundamentals

Revisit the fundamentals. Technology changes rapidly. Techniques adapt to circumstances. But the fundamentals never change nor fail you. Don’t wing it, understand the fundamentals.

4. Stop Chasing Perfection

You will never be perfect. Chasing perfection will result in repeated frustration. Instead strive to be better every time. Then you can experience a chain of small wins and progressive successes.

5. Stop Doing Things

What do you need to stop doing to allow you to do more of what you really want to do? Write your “Stop doing list”. This is as important as your “To do list.”

6. Scare Yourself

Face at least one thing that scares you. That’s how you grow. Courage is not being without fear – it is facing your fear. You’ll discover more about yourself when you scare yourself.

7. Ask Better Questions

Ask better questions of yourself, others and the world around you. You’ll be amazed at the answers you’ll get. It takes more thought to ask good questions than to answer them.

8. Review and Use Your Resources

You have resources that you aren’t fully using. Check your tangible and especially intangible resources for new opportunities. You already have what you need to succeed. Check your pockets.

9. Visit Other Worlds

Life is best observed through a kaleidoscope. Discover other cultures, opinions and perspectives. Volunteer for a charity, read about history and listen to other views without judging. Walk around the block with your eyes open.

10. Accept the Mess in Your Head

You are the best person to deal with the mess in your head. That will include a mix of ideas, questions, unfinished thoughts, self doubts, fears, anxieties, hopes, dreams…

No one else will ever know about the mess in your head. And you can work to organize some of that mess.


Canadian Motivational Speaker

Business Speaker


Click below to listen to or download the MP3 file of this radio show.

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Robert Gignac, Rich is a State of Mind

Robert GignacRich is a State of Mind book

Interview with Robert Gignac on radio show, Business in Motion.

Who is Robert Gignac?

Co-author, along with Michael J. Townshend, of the book, Rich is a State of Mind.

What is the book about?

It is a fictional story about the lessons of personal finance as seen through the eyes of a humours disfunctional Canadian family.

Who is the book for?

Individuals aged 20 to 40 who are in the early stages of financial planning.  They will discover in an easy to understand, non-intimidating story why they should care about financial planning and what they should do about it.

Insights from this interview with Robert Gignac

First simple lesson is to live below your means. If you make $100, then spend no more than $90. Its the only way to enjoy a future  that allows you to do what you will want to do.

How do you make your dream real? First write it down. “What is your goal?” is the most important chapter in the book.

The best advice that Robert received from his financial planner was to start by saving $25 a month.

To save your money, put it where it is not easy to get at.

People will call you lucky if you are doing the things that they want to do but they believe that they can’t.

Robert wrote the first draft of the book long hand because while doing that he was not tempted to stop and edit. His brain told him to just keep writing and edit later.

Rich does not necessarily mean lots of money. One definition of “rich” is the density of hue in colour


Rich is a State of Mind


Click below to listen to or download the Business in Motion interview with Robert Gignac and host George Torok.

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Frank O’Dea

Interview with Frank O’Dea on Business in Motion

Frank O’Dea is a business builder, philanthropist, author and motivational speaker


Who is Frank O’Dea?

Former skid row panhandler

Founder of Second Cup – which became the largest chain of gourmet coffees and teas in Canada.

Co-Founder of ProShred Security – a company that pioneered the entire industry of on-site document destruction

Author of “When All You Have is Hope

In 1985 he co-founded Street Kids International, an organization developed to help homeless children in third world countries, through education and self-reliance programs. A few years later, he became the founding Chair of War Child (Canada), an organization that provides assistance against suffering and abuse of children in war affected countries. In the same year, Frank co-founded the Canadian Landmine Foundation, an organization that raises funds for the dismantling of minefields around the world

Officer of the Order of Canada


Insights from this radio interview

Second Cup started in 1975 selling dry coffee in bags to take home. That was a disaster.

So it morphed into selling gourmet liquid coffee by the cup.

Secrets about creating a new industry:

Find a place where no one else is. It’s risky. People will call you foolish. You need to be courageous and have a vision.

Currently building houses in Brazil. Lots of opportunity there.

I made lots of mistakes. That’s how I learned.

The longest I stay at something is 10 years. Then I get bored and move on.

The formula for success?

Hope – Vision – Action

Frank O’Dea


Click below to listen to or download the Radio Interview with Frank O’Dea on Business in Motion with host George Torok

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Virtual Assistants

Interview with Virtual Assistants

Guests: Jenn Kubillis of JK Business Services & Jacquie Manore of Workload Solution Services

Members of the Golden Horseshoe Virtual Assistants Group

Insights from this Interview

Outsourced adminstrative assistants – evolved out of the corporate secretarial roles. Now much more than secretaries.

Work with small and medium sized business.

Do what you love and hire the rest out to virtual assistants.

Online convention for Virtural assistants the week of May 16 – 21. Follow the convention at

Even virtual assistants need to get out of bed, take a shower and get out to meet the world.

Becoming a VA is a viable career choice.

Radio interview with host George Torok on Business in Motion


Click below to listen to or download the MP3 audio file of this interview

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Bruce McDougall, The McDougall Group

Bruce McDougallRadio interview with Bruce McDougall, on Business in Motion with host, George Torok.

Who is Bruce McDougall?

He is the founder and president of The McDougall Group, a financial planning company in Burlington, Ontario. A past president of the Burlington Chamber of Commerce he is a long time active Rotarian. He is a marathon runner, tri-athlete, a past competitive racquetball player and an avid golfer.

Insights from this interview

“Building wealth requires discipline and a plan. You don’t need a lot of money to start.”

“Biggest mistake that people make is starting too late.”

“Biggest myth is that you need to take big risks with your money.”

“The hardest thing in sales is the ability to get up off the floor and keep going. When hiring sales people – that’s difficult to test for.”

“As a financial planner you are really a sales person. You are running a business and every business needs sales.”

“When I was interviewing wait staff for my restaurant I would try to intimidate them to test how easily they might be intimidated by customers.”

“How do you choose a financial planner? You have to like the person.”

“Most entrepreneurs have had three or four failures. Don’t dwell on it. Learn from the mistakes and move on.”

“Get inspiration from keeping people around you who are experiencing similar experiences.”



Click below to listen to, or download this audio interview with Bruce McDougall.

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Alan McLaren, Infinity Communications

Alan McLarenInterview with Alan McLaren, Co-CEO of Infinity Communications

Who is Infinity Communications?

Infinity is a full service communications agency specializing in public relations, branding and social media strategies.  We help our clients “Get Noticed and Stay Noticed”, through focused communication programs designed to build brand awareness and drive revenue growth.

One of the best ways to reach your target audiences is to use a combination of traditional public relations strategies offline, while leveraging social media and web strategies online.

We are living in a connected world and it is important to bridge the conversation both online and offline.


Insights and excerpts from this interview with Alan McLaren of Infinity Communications

Purpose of marketing is building the brand to be top of mind.

Common mistake on the web is not connecting the dots.

Key question is, does more traffic mean more business? That is the bottom line.

Marketing is not scientific. One plus one does not equal two.

Half the time, we turn prospective clients away because the fit is not right.

Red Flag Deals was one of our proud success stories.

I hate doing the numbers – but you need to do that.

As Co-CEOs we each have our strengths and defined roles.

Interview on Business in Motion with radio show host George Torok


Click below to listen to, or download the interview with Alan McLaren.

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Wayne Vanwyck

Interview with business owner and business author, Wayne Vanwyck.

Wayne Vanwyck is the owner of three businesses – a training company, a call centre and a franchise business.

He is also the author of “The Business Transition Crisis”


Insights from this interview with Wayne Vanwyck

71% of business owners in Canada plan to retire in the next 10 years

This book is for baby boomers who own businesses and are or should be thinking about leaving the business.

Why would a successful business owner sabatage his own retirement?

Took a six month sabatical to travel around North America and research the book.

Your buisness is a product. One day you might want to sell it for a profit.

There are five million businesses in Canada. 98% of them employ less that 10 people.

Of the businesses that are for sale – only 1 in 5 will sell.

Your business is not you and you are not the business. It’s tough for an entrepreneur to separate the two.

The Achievement Centre


Click below to listen to this radio interview with Wayne Vanwyck.

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Ken Tencer – SpyderWorks

90 % Rule by Ken TencerInterview with Ken Tencer, CEO of SpyderWorks & co-author of “The 90 Percent Rule

SpyderWorks is a strategic design firm. They are “stratical” – a blend of strategic and tactical.


Insights from this interview with Ken Tencer

The 90% rule is based on doing the things that you are 90% capable. That lowers risk and cost.

I came from a family of entrepreneurs and always believed that I would be and entrepreneur.

The book is perfect for anyone who wants a practical way to grow their business.

The risk test is – could it put me out of business?

Don’t try to hit home runs.

Look for what the next 10% can offer you.

It’s not necessary to invent anything.


Click below to listen to this interview with Ken Tencer

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Tom Beakbane

Tom Beakbank on Business in MotionInterview with Tom Beakbane, President and founder of Beakbane Retail Connections.

Beakbane Retail Connections is a marketing firm that helps business develop their brands and bring their products to the market.

Tom Beakbane started his company 23 years ago and employs 11 people. He was born in the UK and raised in Worchester – the same as the famous sauce.

Tom is a renaissance man. He lived in Kenya and France. He studied Neurophysiology and Bio-Chemistry and would sneak into art classes. He worked as a Sous Chef in southern France. Now his job in the kitchen is to wash up.


Insights from this interview with Tom Beakbane

“What I love the most is when someone comes in with a raw idea.”

“Distilling complexity into a single message.”

“We like coming up with a good name.”

“The fewer things that you ask people to remember, the more likely they will remember it.”

“Our best client is passionate and open minded with a challenge.”

“Education is a foundation – not training for a job.”

“Words are merely buckets for creativity.”

“I hate cold calling but…”

“When we do a good job for clients they don’t need us anymore.”


Listen to this radio interview below

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Small Business Branding

George Torok is a bestselling author of “Secrets of Power Marketing”.  He is the host of “Business in Motion” He is a specialist in helping small and medium sized business gain an unfair advantage over the competition.

George Torok offers insights and ideas for small and medium sized buisness on branding and building relationships.


Insights from this radio show

Branding might not be the answer to your marketing needs.

Big business spends lots of money on branding because they have no other choice.

Small and medium sized buisness can build relationahps instead.

Branding is only a second rate perverted relationship.

The magic words to building relationships are please, thank you and you’re welcome.


Learn more about Power Marketing

Click below to listen to George Torok on small business branding

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Beth Oakes, The Oakes Group

Beth Oakes on Business in MotionInterview with Beth Oakes, Managing Partner of The Oakes Group.

The Oakes Group provides career advice to executives and professionals. Beth Oakes has worked most if not all her career in the business of human resources and human capital. She previously held the positions of Managing Partner at Millar Dallas – an outplacement firm and Executive Vice President at DHR – an executive search firm.


Insights from this interview with Beth Oakes

In spite of her corporate experience, Beth has always seen herself as an entreprenuer.

Entrepreneurs can make their own decisions and they can fall by them.

This industry of coaching executives and managers is new within the last 5 to to 10 years and it is growing.  Corporate executives and managers have much less time to mentor and guide their staff.

Coaching can be like being a parent…

As an entrepreneur you worry about the cash flow and you can be lonely.

Advice to an entrepreneur: Write a good business plan and create an advisory board.

Steel on the outside – cotton on the inside.

Buiiding a good network is much more than making friends.


Click below to listen to this radio interview with Beth Oakes

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Steve Petrovic

Interview with Steve Petrovic, Country Manager (Croatia) Pedersen & Partners Executive Search.

Steve Petrovic is an inspiring man in career motion. He graduated with a degree in science and became a government commercial specialist working on security and import/export issues. He went back to school to earn his MBA specializing in IT. That led to a few years in IT consulting. 

A frank discussion with his dad and uncle encouraged him to start and run his own business in metal fabricating.

Later an interest in exploring opportunities in his family’s homeland of Croatia led him to accept the role as country manager for an international executive recuiting firm. That led to an opportunity to join a modernized 100 year-old steal mill.

Steve Petrovic’s story is inspiring and full of important insights.


Listen to this radio interview below

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Murray Hogarth, Founder Pioneer Gas Stations

Pionneer Gas Founder

Interview with Murray Hogarth, Executive Chairman of Pioneer Petroleums, President and CEO of the Pioneer Group

Murray Hogarth launched the first Pioneer gas station in 1956. Today there are more than 150 Pioneer gas stations across Ontario.

Pioneer donates 1% of profits – not revenue to charity.

Murray Hogarth was instrumental in the formation of CAFE – the Canadian Association of Family Enterprises.

Pioneer is the largest independant gas station chain.

Murray Hogarth was voted the Entrepreneur of the Year by the Burlington Economic Development Corporation for 2010.


Insights from this interview:

“We wanted to beat the major oil companies at their game.”

“In the existing model, the customer was an interruption and the employee approached the customer with a bad attitude.”

“We introduced the first loyalty program – bonus bucks.”

“Where do you get innovative ideas? Listen to what your customer wants.”

“You have to have drive and a vision.”

“Insulate yourself from the risk.”


Click below to listen or download this 30-minute interview.

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Walter Booth

Interview with Walter Booth, Chairman of The Timberland Group

Walter Booth started at Timberland as a young Project Engineer more than 40 years ago. He rose to the rank of President, bought the company, sold the company and is now Chairman. He is an engineering graduate of McMaster University. He has donated at least $3 Million to the Faculty of Engineering. 

The Timberland Group grew signifcantly during those years. Originally a company that manufactured winches for the logging industry, they now provide special winches and hoists for mining, power distribution, underwater exploration and off-shore oil.


Insights from this 30-minute interview with Walter Booth:

“The business still excites me after 40 years.”

“They hired me because I had experience in the ski lift business.”

“Buying the company – we worked on that deal for at least a year. You want it to move faster but it just took longer.”

“My boss encouraged me to join the Young Presidents Organization. I got to hang around successful business owners.”

“As chairman my chief role is mentoring and developing the new owners.”

 “You have to bend the rules if you want success.”

Click below to listen or download this 3-minute interview:


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Ray Simmons

Interview with Ray Simmons, President of CableTest Systems Inc.

CableTest Systems tests the wiring systems of military jets, high speed trains and the Space Shuttle (the exterior fuel tank has 8,000 connenctions). They provide a complex version of an electritian’s multi meter.

Ray Simmons has been the president and owner of CableTest Systems for the past nine years. Previously he was President of CRS Robotics. After a two year “retirement” he got edgy and longed to get back into business so he bought CableTest Systems.

Insights from this interview with Ray Simmons:

“Going public with CRS … was not me. That’s why I retired.”

“Retirement was quite challenging. I felt like I was disconnected.”

“55% of our business last year was in Europe. Asia is our next frontier. We like India.”

“Regrets? Two…”

“I think that in a technologly company a president that is totally focussed on technology is dangerous.”

“We’re on Facebook, Linkedin and Twitter.”


Click below to listen or download this 30-minute interview.

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Evan Carmichael


Evan Carmicheal Entrepreneur
Evan Carmicheal

Interview with Evan Carmichael

, founder of – the online magazine for entrepreneurs. The site receives nearly 600,000 visitors per month. It has the world’s largest collection of interviews and stories about famous entrepreneurs.

Insights from the interview with Evan Carmichael:

“Donald Trump was our biggest target.”

“Entrepreneurs are arsonists, they like to light fires.”

“If you only had 24 hours to work on your business – don’t spend it all in one day. Instead spend one hour a day for 24 days.”

“If you check email in the morning, it ruins the rest of your day.”


Evan Carmichael

Click below to download or listen to this interview.

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Peter De Jager

Peter de Jager
Peter de Jager

Interview with change agent and specialist, Peter De Jager. Peter is a consultant and professional speaker that helps organizations handle change effectively. He helped the world’s leading organizations successfuly handle the Y2K challenge.

Insights from this interview with Peter De Jager:

“The purpose of skiing is not to get to the bottom of the hill. It is falling down the hill with the most grace.”

“Being incompetent is normal – especially when dealing with change.”

“Don’t get into the water until you have learned to swim – is bad advice. How else will you learn to swim?”

Peter De Jager website


Download or listen to the MP3 file below

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Business in Motion Radio Show

George Torok BIM radio host
Host of Business in Motion

George Torok founded the radio show, Business in Motion in September 1995. As the host he has interviewed over 450 business leaders. We will publish selected shows on this podcast.

George Torok is the co-author of the bestseller, Secrets of Power Marketing. As a professional speaker he delivers keynote speeches, executive briefings and training programs on Power Marketing.

Contact George Torok     905-335-1997

My Podcast Alley feed! {pca-53cbb180541a1426fa5eb1652da7c832}

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